Ethique Heali Kiwi Calming Solid Shampoo Bar for Dry, Itchy, Flaky & Oily Scalps and Hair (80 Washes) Vegan, Eco-Friendly, Plastic-Free, Cruelty-Free

I'll start with the negatives, this bar is very soft and needs to be looked after so it doesn't just melt but apart from that I cannot fault it. It has a divine smell and lathers well. I have coarse thick usually long hair which I wash twice a week, it doesn't take your hair some time to get used to not having all the nasty chemicals applied to your scalp. If your finding it's not working for you then you definitely doing it wrong. I use the intensive conditioner to finish and I have the nicest finishing hair. They make travelling simple as there is no need to lug large bottle of water based products. Their packaging is also compostable. Just a very well thought out product

This for me is fantasticfor my hair

I was given a sample bar of this product and one of their St Clements bars back in September 2023. I used the Kiwi bar first as I have had an itchy scalp for years. I am still using the St Clements bar now (beginning of March) and wash my shoulder length hair every other day. So, I estimate that 2 bars will last me 5-6 months. On that basis I have purchased another 2 bars myself - that has got to be a good recommendation surely. My scalp is no longer itchy, and my hair feels clean and shiny. It is very easy to use, just a bit of water gets a good lather. And no plastic waste, just a small cardboard carton that can go in the recycling box. Very happy with this product - definitely worth a try.

I like the smell but am not sure how effective this one is. My hair is fine and seemed to be weighed down. I will perservere.

Really good shampoo, calms the scalp and leaves hair very soft.

It makes my hair super dry and frizzy after the wash. Not sure if its for me but will give it a try for few more days.

Love these bars. So economical. Lots of lather. Smell nice.

Bit of a risky purchase for someone with an easily irritated scalp but it seems to have paid off. It did soothe my scalp and made my hair feel fresh and clean. Tried so many other scalp soothing shampoos that have promised miraculous results but always ended up back with angry scalp. Not this time, and my hair feels soft and in good condition. It's SLS-free which is another major benefit - SLS sends my skin into meltdown and is to be avoided at all costs. Result is I'm a convert to this shampoo bar. Bye bye bottles.

Found this shampoo to be most effective for my dandruff without irritating my scalp. I used to use Tgel which worked well but it would also make my scalp itchy. Salon brands weren't irritating but also weren't as effective. These bars have been a good balance for me. Smells nice too. I find that they don't last as long as I expect as per their advertising but perhaps I use too much product?

With just a few swipes of this bar can fully lather my whole hair. Feels clean too. Without using conditioner is also okay, as the shampoo is not drying. I was expecting the bar to be harder, but it turns soft easily when touched with wet hands

I live somewhere with hard water while trying to use the common shampoo bars without surfactants, which are essentially modified bars of soap. I had to use a baking soda rinse before shampooing then an ACV rinse after just to not a waxy and heavy head of hair. Using extra time and products was tiring. I tested this Ethique bar out without the 2 extra steps and no waxy hair!! I'm switching to the Ethique bar immediately. I would recommend this for anyone washing their hair in a place with hard water. 4.5 stars overall, -0.5 star for the high price of the bar. Later, I might try the slightly more affordable bar like HiBar, which is made more local to me and also has surfactants.

The Good: 1. This shampoo bar is game changing. After just one wash my hair feels like I cut 4-5 inches off and got a keratin treatment. I can’t rave about it enough! I never used to wear my hair down and for the first time I do and am confident wearing it hair down also lol. This is the healthiest, shiniest, softest and the lightest my hair has ever been! My curl pattern is even restoring! Love love love love love! 2. The bar lathers up really fast and easily. It requires minimal product to wash my whole head and my hair is armpit length. 3. I’ve paired this bar with the guardian conditioner and I’ve tried the bar with zero conditioner. Both ways have still given me amazing hair lol! 4. My partner who was convinced I was wasting money on expensive hippie bar soap with a shampoo label also loves this shampoo/company. He loves how he barley had to use it on his head and it lathers up a ton! We’ve been using the bar for one month and his dandruff has gone away. 5. They really are eco! Ethique customer service is very friendly and they will answer all and any of your eco questions. They do a great job of making a product that is not only great for the customer but doesn’t have a negative backlash on the environment! They’re also zero waste! 6. They formulate their shampoo/conditioner bars without soap. They do this because your hair needs a different pH then your body. The company itself uses soap but soap is not used in the shampoo and conditioner bars for good reason and it truly shows! This is all around a quality product. 8. My hair on day 3-4 did get an oily awkward transitional phase but that only lasted about 4 days. 7. I’ve been telling everyone about this companies shampoo/conditioner. Everyone who’s bought this bar after I recommended it has told me that they think it’s game changing also! The Bad: 1. Initially I kept skimming past these products because they aren’t organic. I came back to look at this company more in depth after I had asked for recommendations in several zero waste groups im in on Facebook and at least 50% of people recommended ethique. I contacted ethique directly and It turns out most of their ingredients are organic. They put sustainability before organic though and the ingredients that aren’t organic are second best. That being said this is still an issue for a lot of people. I really think they should advertise which ingredients are actually organic and which aren’t and why. 2. Most of the negative reviews that I read were about the bars not lasting. $16 just for the shampoo was not going to be a feasible monthly buy for me. I have a corner shelf in my shower that is away from direct water but does not protect the bars from moisture. We’ve been using our bars for a month. (two adults using it every other day to every three days) there’s still plenty of product! I could see how this would be frustrating for someone who doesn’t have a corner shelf, doesn’t want to buy the bar storage containers or anyone that just can’t deal with moving the bar in and out of the shower with every use. 3. For whatever reason my hair takes almost twice as long to dry sense I’ve switched to ethique. It may be my hair type but I can see how this could be problematic for others. Especially people with very curly hair. If you are concerned about this I recommend getting their sample pack. $16 for samples that you don’t know if you’ll like or not is a bit much in my opinion. I have seen a lot of amazing reviews from very curly haired people for the sweet and spicy ethique bar. The salt is supposed to be helpful. Since my curl pattern is restoring I do plan on trying that bar next myself. 4. If I wanted to really complain on here it would be that I’ve legit worried that if ethique ever goes out of business I’ll never be able to be this happy with my hair/shampoo ever again 😂😂😂😂 I seriously 100% love these bars and recommend them. That being said based on the other reviews I’ve read as well as my own personal experience with this ethique shampoo bar, I can see how some things that I stated above could end up problematic for other people. Realistically though, I think these complaints are very convinced based and for me they aren’t a deal breaker. Pic is my bar after one months use between two adults!

I bought this product because I want to reduce my carbon foot print and I'm drastically reducing my plastic consumption, but I was not sure about what to expect from this shampoo. Fortunately for me the shampoo has such a good quality that we are planning to give it as a gift to our friends... I love it. Why this product is not in mainstream yet? It should....