AGE beautiful 4A Dark Ash Brown Permanent Liqui-Creme Hair Color 4A Dark Ash Brown

Doesn’t really stay long

I received my hair dye exactly when Amazon said I would. The hair dye I’ve always used and wouldn’t switch it to any other. My hair stays healthy and it covers all my greys. I absolutely love my hair color and love how this hair dye stays true to the exactly color I want an the color that it should be according to the box. It also the creme version so it’s easy to apply with out making a mess.

This is my go to and it is cheaper than Sally’s. I got it on sale for Amazon days and it was really worth it. I use it to cover my grays in the front and top last me a couple years. Don’t forget the developer.

Okay so I am not a cosmetologist. I am not a chemist. I am not an artist. Nor am I anything close to patient. Boxed dye and I have had a long hate/hate relationship and boy am I glad that when I got a wild hair up my you know what before my birthday a few weeks ago and decided to take my hair by the roots (literally) and go wild (mid-life crisis maybe?) at home I picked Age Beautiful! In 3 short weeks I have taken my hair on a trip around the color wheel from dark blonde to light golden blonde with an attempt at ash blonde highlights (may I please get a Never Again!) to level 9 platinum blonde - where I got a glimpse of what the future could hold in 50 years if I didn’t pull my self back together, get some moxie and correct my mess with some gusto!!! Saving grace as I refuse to age gracefully? The hair color I chose is actually formulated to protect, preserve and strengthen hair despite the best efforts of home color artists like me who seem intent on sending it by the fistful down the drain, in a tangled mess of frazzled broken strands, despite their sleepless nights, endless internet searches, Reddit and Quora quests for knowledge, endless hours of “how to” videos, and somehow wading through all the mixed and often contradictory info and advice out there from professionals and home colorists doing their best to herd us like cats (because cats go wherever they please, thank you very much) toward a professional if we desire drastic change and don’t know what the hell we’re doing! I am pleased to say, however, that with some potential peril, major disasters were neutralized and major sanity was reached in the end. And while my now slightly darker, slightly more golden, and a bit more intensely colored locks are headed to the salon for a fabulous new cut after our ride on my crazy train, all in all, we’re not too much worse for wear! A few weeks of therapy, with intensive bonding, conditioning, love and TLC (yes for the hair, people!) and my tresses and I will be as good as we’ve ever been! A sincere thank you to the pros at Age Beautiful who offered their sage, straight forward and strategic advice. They also knew after I reached out the third time to tell me to get my butt to the salon and stop my weird science! So that’s what I’m doing! I am so grateful for these products designed to protect my hair and enhance it when the dance is done. And I have only the highest respect and gratitude to the professionals who valued me enough as a consumer to respond and help. In my humble opinion, this says First Class company taking care of all of us they impact from Amateur to Zohan, er Zotos (aka Master in Greek)…. My play on A-Z … lol! So today I am a happy home colorista with hair remaining to be styled and a fun story on the crazy train around the color wheel to tell, and lots of new reasons to feel blessed and grateful. Funny… never had the same feeling recovering from the damned stuff in the box with the Saran Wrap gloves. So best wishes to my fellow self coloring practitioners. May our hair stay strong and benefit as we boldly age beautifully!!

This can be a bit drying and I have to add grey magic, and keep it on for 45 minutes to cover my stubborn grey hair, but the color is terrific. I mix 2 shades