Why is it that the darker shades are more expensive ?

Good observation and it's normally down to demand and profit. If will can't locate it instore as is mostly the case due to limited darker shades instore your next route is online. But If you go online you will find the full shade range but darker shades depending on the Retailer may sell for more. Superdrug and Boots will always charge the same for their products.

What colour is one down from soft beige?

I imagine it would be porcelain. I have bought both shades and porcelain is lighter.

I have tan skin what shade should I go for?

I would go for a darker colour than classic beige. Next shade darker

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Rimmel Match Perfection Foundation 101 Classic Ivory, Medium Coverage, 24hr Hydration, No Caking or Creasing, Lightweight, Reduces Imperfections, Invisible Coverage, SPF20, Cruelty Free

Product ID: 47927127

Details

Brand
Rimmel
Colour
ivory
Item form
Liquid
Material Type Free
Cruelty free
Package information
Bottle
Product benefits
Hydrating

⏳24hr hydration lock

🎨25 shades, 99% skin tone match

☀️SPF20 sun defense

17456CFA

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In stock

Sold byAmazon Cote D' IvoireDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

✨ Match your vibe, protect your glow ☀️

SUN SAVVY BEAUTY - Built-in SPF20 protects your skin from harmful UV rays while keeping your look flawless.
CONSCIOUS GLAMOUR - Cruelty-free and Leaping Bunny approved, because beauty should never compromise ethics.
FLAWLESS ALL DAY WEAR - Enjoy medium coverage that stays fresh and crease-free for 24 hours—no touch-ups needed.
SHADE PERFECTION TECH - Smart tone technology blends seamlessly with 99% of skin tones across 25 versatile shades.
LIGHT AS AIR STRONG ON COVERAGE - Lightweight formula reduces imperfections without caking or creasing—your skin’s new best friend.

Rimmel Match Perfection Foundation offers medium, natural-looking coverage with smart tone technology that matches 99% of skin tones across 25 shades. Its lightweight, hydrating formula provides 24-hour wear without caking or creasing, enhanced with SPF20 for sun protection. Cruelty-free and Leaping Bunny certified, it’s the perfect blend of performance and conscience for everyday flawless skin.

Specifications

ASIN	B015CMHBOS
ASIN	B015CMHBOS
Age Range Description	Adult
Benefits	Hydrating
Best Sellers Rank	266 in Beauty ( See Top 100 in Beauty ) 4 in Face Foundations
Brand Name	Rimmel
Colour	ivory
Container Type	Bottle
Coverage	Medium
Customer Reviews	4.5 4.5 out of 5 stars (24,156)
Customer reviews	4.5 4.5 out of 5 stars (24,156)
Finish Type	Matte
Global Trade Identification Number	03614220954028
Guaranteed software updates until	unknown
Is discontinued by manufacturer	No
Item Dimensions	33 x 33 x 127 millimetres
Item Form	Liquid
Item Type Name	Match Perfection Foundation 30Ml Iv
Item Weight	30 Grams
Item model number	34778804101
Manufacturer	COTY
Manufacturer	COTY
Manufacturer Contact Information	Coty UK & I Ltd, Rimmel London, SW19 4DR.
Manufacturer Part Number	34778804101
Material Type Free	Cruelty free
Model Number	34778804101
Number of Items	1
Package Type Name	Bottle
Product Dimensions	3.3 x 3.3 x 12.7 cm; 30 g
Recommended Uses For Product	Skin Care
Skin Tone	Light
Skin Type	All
Special Features	moisturising
Specialty	natural
Sun Protection	20 Sun Protection Factor (SPF)
Unit Count	30.0 millilitre

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