---
product_id: 736820729
title: "Propaganda"
price: "21950CFA"
currency: XOF
in_stock: true
reviews_count: 5
url: https://cote.desertcart.com/products/736820729-propaganda
store_origin: CI
region: Cote D' Ivoire
---

# Propaganda

**Price:** 21950CFA
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Propaganda
- **How much does it cost?** 21950CFA with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [cote.desertcart.com](https://cote.desertcart.com/products/736820729-propaganda)

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- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

2024 Reprint of the 1928 Edition. Propaganda , an influential book written by Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Bernays wrote the book in response to the success of some of his earlier works such as Crystallizing Public Opinion (1923) and A Public Relations Counsel (1927). Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, consumer choices and corporate image, which we now call "branding". Walter Lippmann was Bernays' unacknowledged American mentor and his work The Phantom Public greatly influenced the ideas expressed in Propaganda a year later. The work propelled Bernays into media historians' view of him as the "father of public relations." Bernay's manual of mass manipulation provides a detailed examination of how public discourse and opinion are shaped and controlled in politics, business, art, education, and science. In a world dominated by political spin and media manipulation, Propaganda is an essential read for all who wish to understand how power is used by the ruling elite of our society. The nephew of Sigmund Freud, Edward Bernays (1891-1995) pioneered the scientific technique of shaping and manipulating public opinion, which he called "engineering of consent.'" During World War I, he was an integral part--along with Walter Lippmann--of the U.S. Committee on Public Information (CPI), a powerful propaganda machine that advertised and sold the war to the American people as one that would "Make the World Safe for Democracy." The marketing strategies for all future wars would be based on the CPI model. Over the next half century, Bernays, combining the techniques he had learned in the CPI with the ideas of Lippmann and Freud, fashioned a career as an outspoken proponent of the engineering of consent for political and corporate influence of the population, earning the moniker "father of public relations." Among his powerful clients were President Calvin Coolidge, Procter & Gamble, CBS, the American Tobacco Company, and General Electric, and the United Fruit Company.

Review: A must-read for any conscious person! - Totally explains what’s going on in media wars today. A must-read! Easy to understand, interesting read.
Review: Muy Interesante!!!! - Muy interesante!!!!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Amazon 売れ筋ランキング | 洋書 - 61,365位 ( 洋書の売れ筋ランキングを見る ) Propaganda & Political Psychology - 24位 Advertising - 524位 Censorship & Politics - 690位 |
| おすすめ度 | 5つ星のうち4.4 878 レビュー |

## Images

![Propaganda - Image 1](https://m.media-amazon.com/images/I/51rQyRiwcbL.jpg)

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## Customer Reviews

### ⭐⭐⭐⭐⭐ A must-read for any conscious person!
*by A***N on 2026年11月1日にアメリカ合衆国でレビュー済み*

Totally explains what’s going on in media wars today. A must-read! Easy to understand, interesting read.

### ⭐⭐⭐⭐⭐ Muy Interesante!!!!
*by F***R on 2026年10月12日にメキシコでレビュー済み*

Muy interesante!!!!

### ⭐⭐⭐⭐⭐ À lire
*by M***N on 2026年10月18日にフランスでレビュー済み*

À lire pour toute personne qui souhaite comprendre le monde dans lequel nous vivons

## Frequently Bought Together

- Propaganda
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- Dark Psychology and Manipulation: Dark Psychology and Manipulation: Discover 40 Covert Emotional Manipulation Techniques, Mind Control & Brainwashing. ... Body Language Human Behavior, Gaslight)

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*Product available on Desertcart Cote D' Ivoire*
*Store origin: CI*
*Last updated: 2026-11-13*